019 Stop Magical Thinking: The Math Needs to Add Up

019 Stop Magical Thinking: The Math Needs to Add Up

Stop Magical Thinking: The Math Needs to Add Up

Are you running your business on borrowed time and magic math? Do you get to the end of the day feeling overworked, exhausted, and wondering why you just can’t seem to make it all work? 

The culprit could be Magical Thinking: you have not done the math to determine if how much you charge, how many clients you see, how long you see each client for… fits into a 40 hour work-week and meets your income needs. 

In this episode I use 3 colorful metaphors to keep it interesting, while I talk about

1) How many PBJ’s do you need for a 15-mile hike? 2, or 3? Turns out, the math says you need 5. We use this metaphor to get clear about your income needs, and the number of clients you need to serve at what rate and for how much time. 

2) Assume a spherical cow. We don’t want guessing or eyeballing, but sometimes approximate is good enough. Don’t get lost in the weeds. 

3) There is a formula behind everything. Even your pressure cooker uses PV = T. Your business runs on a formula that we can figure out. And once we do, why you are overtired and underpaid suddenly becomes clear, and no longer deniable. 

Download the PDF “Stop Magical Thinking! The Math Needs To Add Up” here. 

What was your takeaway from this episode? Come share in the She Thinks Big private Facebook Group.  It’s free, and it’s the best place to be if your big ideas need airtime and support to grow.

 

Download:

PDF: Stop Magical Thinking! The Math Needs To Add Up

 

Work with Geraldine Carter:

Strategy Session 

1:1 Coaching

 

 

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Know Your Priorities: 3 Month Goals Make Success Happen!
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018 Focus Where It Matters Most

018 Focus Where It Matters Most

Focus Where It Matters Most

In a cluttered and attention-grabbing world, it is easy to lose track of where our focus and attention is – and needs to be. Our attention becomes fragmented and our brains cannot keep up with the minutiae. Yet, our success relies on having large chunks of time to do deep, focused work, to become an expert in what we are doing. 

In this episode I explore the idea of focus – where yours is and where it needs to be – from the more global view of what trajectory to stick to, down to the day-to-day of how to block one’s time, down to the neuron-level of how the brain operates and how to care for it so that it supports your best thinking. 

What was your takeaway from this episode? Come share in the She Thinks Big private Facebook Group.  It’s free, and it’s the best place to be if your big ideas need airtime and support to grow.

 

Books mentioned:

Work Less, Make More by Jennifer Whyte

Deep Work by Cal Newport 

Brain Rules by John Medina 

 

Work with Geraldine Carter:

Strategy Session

1:1 Coaching

 

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017 How to Create Your 2019 Strategic Plan in 7 Simple Steps

017 How to Create Your 2019 Strategic Plan in 7 Simple Steps

How to Create Your 2019 Strategic Plan in 7 Simple Steps

Have you created a plan for your business, your goals, your success in 2019? If not, you are likely leaving a bunch of money (and time) on the table. Taking the time to plan for your business allows you to look at what is and is not working, and make smarter choices about how best to run it.

Here are 7 simple steps to creating a plan for your business in 2019:

  1. Block 3 hours in your calendar to plan
  2. Look at your 2018 financials – clean them up if need be!
  3. Decide where you will focus, and what you will stop doing and offering in 2019
  4. Set Revenue, Expense and Profit Goals in a spreadsheet
  5. Determine how much time it takes to create and deliver that quantity of services
  6. Make sure that fits in a real-life calendar
  7. Block 10% of your calendar for white space

 

Download the extended version How to Create Your 2019 Strategic Plan in 7 Simple Steps worksheet here, so you lay out your plan in a methodical, non-magical thinking way.

What was your takeaway from this episode? Come share in the She Thinks Big private Facebook Group.  It’s free, and it’s the best place to be if your big ideas need airtime and support to grow.

Download:

PDF: How to Create Your 2019 Strategic Plan in 7 Simple Steps worksheet

Work with Geraldine Carter:

Strategy Session

1:1 Coaching

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016 How to Sell with Authenticity and Improve Your Sales Mindset with Nikki Rausch

016 How to Sell with Authenticity and Improve Your Sales Mindset with Nikki Rausch

How to Sell with Authenticity and Improve Your Sales Mindset with Nikki Rausch

Do you struggle with sales conversations? Do you fear coming across as pushy, aggressive, or smarmy? Do you wish sales could just. be. easier?

Nikki Rausch is Your Sales Maven, and in this episode she will tell you about the framework she has created called the Selling Staircase. This framework provides a structure for you to know where you are inside a sales conversation, which helps you know exactly what to say next.

Skip a step and you risk your clients banging their shins, or not wanting to move forward with you: Nikki explains each step of the Selling Staircase to help you understand the flow of conversations.

We also talk about sales mindset, and how there is a decent chance that a negative sales mindset is infiltrating your sales process, dragging down your revenue, and sabotaging your potential. With myself as an example, we discuss a blind spot I had that Nikki shined a light on, that resulted in buying signals floating right past me, unobserved and uncapitalized on.

I cannot recommend highly enough that you check out Nikki’s website and trainings at YourSalesMaven.com.

Listeners, please share your takeaways in the She Thinks Big Facebook Group. I really do want to know what stood out to you from this episode.

Connect with Nikki:

Nikki’s website: https://yoursalesmaven.com/

Link to free download:

Get Closing the Sale, Nikki’s free PDF at

 

Work with Geraldine:

Strategy Session

1:1 Coaching

 

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